SKP Suite
Market Intelligence ReportSAMPLEReady
Sample report with illustrative demo values. Not a real study, customer or market claim.
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Market Intelligence Report

MEMO
To
SAMPLE / EXEMPLU
From
SKP analysis desk
Re
SAMPLE subject: an invoicing add-on for freelance studios
Date
28/09/2026

Demand looks real, but the price point is contested by free alternatives.

DecisionProceed to a narrow price and message test before building.

Executive summary

  • The problem is discussed repeatedly in sample community threads, mostly as a time cost.
  • Three alternative categories already cover part of the job, including spreadsheet templates.
  • Paid tools in the sample set cluster around a lower monthly price than planned.
  • Red-team view: the wedge is workflow speed, not features.

Research scope

Sample scope: EU freelance studios of 2–10 people, invoicing and time tracking workflows, public reviews, community threads and pricing pages.

Cheapest next test

Run two SKPTIK variants (€19 vs €39, “get paid faster” vs “invoice in 30 seconds”), then a small SKPTST landing test.

Next step

Pressure-test price and message with SKPTIK.

Confidence: Medium — Directional. Public signals were sampled, not exhaustively counted.

Research behind the method / SKPSIS

Current methodological context. These references are not evidence for this historical run.

Actively examine the opposing case

Lord, C. G.; Lepper, M. R.; Preston, E. (1984). Considering the opposite: A corrective strategy for social judgment. Journal of Personality and Social Psychology, 47(6), 1231–1243. December 1984.

Research finding
Considering the opposite reduced judgment bias in two human experiments.

Our research workflow

The method's own rule
Frozen stop criteria, source classification and verdicts are our implementation choices.
The SKP suite
Adversarial research

Research designed to disagree with you.

This report
Synthetic decision panel

Where ideas meet resistance.

Logical next step →Explore SKPTIK
Observe real behavior

Test behavior, not opinions.

Explore SKPTST