SKPSIS
SKPSIS — a SKP Suite product
SKPSIS / ADVERSARIAL MARKET RESEARCH

Research designed to disagree with you.

Challenge the market before you build. SKPSIS researches alternatives, competitors, pricing, reviews and communities, then red-teams the evidence and defines the cheapest useful next test. Result in at most 3 hours.

SKPSIS / 01QUESTION → CHALLENGE → LEARN
SKPSIS — Research designed to disagree with you.
01 / THE PROBLEM

Optimism is not evidence.

We freeze the decision and kill conditions first, then look for evidence that can defeat the idea: existing alternatives, price anchors, buyer complaints, institutional constraints and the strongest counter-case.

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SKPSIS / SIGNAL IN MOTION
02 / INTERACTIVE PREVIEW

Find the signal before you build.

A simplified preview of the adversarial pass: state the claim, attack it with market evidence, separate demonstrated facts from hypotheses, then decide what deserves a paid real-world test.

SKPSIS / INTERACTIVE PREVIEW● ACTIVE
01 / ASSUMPTION CHECK
Your claim

Our product saves teams time.

The challenge

What if setup takes longer than the time it saves?

↳ Illustrative preview · not real customer data
03 / THE OUTCOME

Know what you’re up against.

The output is a decision brief with traceable sources, death reasons, the form that still survives, a beachhead ICP, pricing reality and the cheapest paid test worth running next.

  1. 01Map direct, indirect and do-nothing alternatives.
  2. 02Verify pricing, complaint and community signals against sources.
  3. 03End with build / stop / reshape / insufficient evidence and a bounded paid test.
SKPSIS / RESEARCH WORKFLOW

From market reality to the cheapest useful test.

Every run follows the same adversarial path. The conclusion comes after the evidence, not before it.

  1. 01MARKET
  2. 02COMPETITORS
  3. 03PRICING
  4. 04REVIEWS
  5. 05COMMUNITIES
  6. 06RED TEAM
  7. 07CONCLUSION
  8. 08CHEAPEST NEXT TEST
METHODOLOGICAL REFERENCES

The research behind our choices.

Verified literature and what each study found. Last source review: 10 October 2026. Research controls are optional API selections; their limitations are stated explicitly.

Research behind the method / SKPSIS

The published research behind the method and what it found.

Actively examine the opposing case

Lord, C. G.; Lepper, M. R.; Preston, E. (1984). Considering the opposite: A corrective strategy for social judgment. Journal of Personality and Social Psychology, 47(6), 1231–1243. December 1984.

Research finding
Considering the opposite reduced judgment bias in two human experiments.

Our research workflow

The method's own rule
Frozen stop criteria, source classification and verdicts are our implementation choices.
Report delivery

Every run ends in a report you can actually use.

Hosted interactive report, branded PDF, email delivery with a secure link, plus Story, Deck, Memo and Appendix views of the same result.

  1. 01Draft
  2. 02Generating
  3. 03Ready
ReportStoryDeckMemoAppendix
  • Download PDF
  • Email report
  • Copy secure link
ONE RUN. CLEARER NEXT STEPS.

Start with one honest test.

One run, one structured output, a clearer view of what to test next.

SKP / SKPSIS
Standard price€259
First-run launch price€59

One run, one structured output, a clearer view of what to test next.

No countdowns. No inflated promises. The first-run price is €59.

WHO IT IS FOR

  • Founders before building or pricing
  • Teams deciding whether to build, stop or reshape
  • Product teams entering a market or category

WHO IT IS NOT FOR

  • Proof that customers will pay
  • Research designed to confirm a preferred answer
FAQ / SKPSIS

Questions worth asking.

What do I get from a run?

A source-backed decision report: verdict, death reasons, surviving form, beachhead ICP, pricing recommendation, demonstrated evidence versus hypotheses and the cheapest paid next test.

Does a positive result prove demand?

No. Research, signups, surveys and synthetic reactions do not prove willingness to pay. SKPSIS ends by defining the cheapest real-money test that can reduce that uncertainty.

SKP / SKPSIS

The next step is not certainty. It is a better test.

Bring the idea. We’ll help you challenge it.